Abstrak

HUBUNGAN ANTARA PEMAKAIAN KOSMETIK DENGAN RASA PERCAYA DIRI PEREMPUAN

Tasya Anindita (1801446153)

Jurusan Psikologi

Fakultas Humaniora, Universitas Bina Nusantara

ABSTRACT

The purpose of this research is to examine the correlation between the use of cosmetics and self-confidence in women. One of the factors is that cosmetic has become a vital element in a woman’s wellness. Beauty is perceived to be crucial in woman’s life. Every woman has her own definition of beauty. It is a combination of qualities, such as shape, color, or form, which pleases the aesthetic senses, especially the sight. The use of cosmetic plays a big role in human development from ancient civilization until the current era. Cosmetic has been a part of woman’s lifestyle. There is a certain relationship between the use of cosmetics and woman’s self-confidence, as woman will believe that they would look more attractive in their society. Factors such as television and social media have managed to encourage more women to wear make-up, because the definitions of beauty that are exposed in the media are those wearing cosmetic products. Therefore, it is believed that the use of cosmetic products automatically increases the self-confidence level in every woman.

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